Folk, World, Jazz
Since 2007
Live Music With Roots
WELCOME TO
WORLD MUSIC
LAB
We help indipendent artists build a strong
foundation for their success
business modelling branding strategy design thinking
HELPING ARTISTS
LIVE THEIR DREAM
MUSIC ARTIST BLUEPRINT (MAB1)
At MUSIC4YOU, we are committed to encouraging world, folk, roots music artists to build strong foundations to grow their career.
In other words: "Before going out there with your music and marketing efforts, be prepared! Your competitors will not be the other garage bands of your small town, but the international stars. They will be on the same platforms than you. To distinguish yourself, you'll need a strategy and a strong brand."
The MUSIC ARTIST BLUEPRINT reflects this commitment by offering tested pathways.
Click the link below to learn more about the course.
We believe there has never been a better time to live from your craft
Looking for a speaker, mentor, or coordinator for one of your conferences, workshops, seminars, trainings, briefings, or side events for artists?
Topics I regularly teach and talk about (French, Italiano English) include:
. The origin and mechanics of the world/folk music sector.
• How the DIY musician/artist business works – and how grassroots strategies fit in the discovery and startup stages of an artist's career.
• How DIY musicians/artists go about building incomes around their music-making – and the business partners they will work with along the way.
• Why design thinking and business modelling are important for DIY musicians/artists.
. What is the business model canvas and how DIY musicians/artists can use it to get clarity on their career objectives.
To discuss possible teaching or training projects related to any of these topics, or receive a sample of public presentation, just drop me an email
Events and projects, I have been part of in 2022: